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Website could mean a lot of different things to an organization. It is the face of your organization that gives an online graphic identity or placing your marketing content or bringing up an interface for customers or end-users to your corporate common platform or just an Internet existence. So it needs specialized people who not just have Web Designing expertise, but also have outstanding graphic presentation of content. Hence it is very crucial when designing a website, logo, brochure, or any other marketing material. Argus Technologies does not simply design generic templates that merely display wares to sell. Ours is not a design alone but a design with life.
Argus Technologies has a specialized team of Web and Graphical Designers who can design pleasing websites for small to big businesses, individuals by choosing the right mix of colors, images and fonts based on your preferences at a comparatively low and reasonable price, well within your budget.
Our professional web design services take into consideration the following key points:
Argus Technologies with its commitment to Research & Development on emerging technologies has experience in developing database-driven web-based application solutions. Argus offers fully customized Web Development Solutions for organizations and individuals meeting their business ends including the following.
1. Why do I need website for my Business or my company? Why Do I Need a Website?
Having a website is like opening a door and inviting potential customers into your business. So…Why does YOUR business need a website? Your site communicates with prospects and customers 24 hours a day, 7 days a week, 365 days a year. Even when you aren’t at work, your website is. Your customers can get to know you and your products through the website at their convenience. It can be better than passing out your business card to thousands of people.
Expands your reach : People from across the street and across the border have access to your products and services from the comfort of their own space.
Increases the effectiveness of your advertising : Print advertising is static, while the web is dynamic. Once you have a website up and running, we recommend your print advertising include your website address where pictures, text, tables and forms can help you get your message across.
Gathers feedback : Use forms and email to allow your clients to communicate with you.
Communicates effectively : Whether your website is built for customers or employees, web–based communication and email communication are cost–effective and time–saving devices.
It gets you found : Having a well–built website will increase the visibility of your site to the search engines that people use to find what they are looking for. Your specialist should not only offer creative design solutions, but also know how to make your site search engine friendly, so that clients can find you.
Sells directly : E–commerce can dramatically reduce expensive overhead while delivering a 24/7 ‘sales force’. Even if you don’t sell your product online, your website gives you the opportunity to distinguish your company or organization to your client. Reaching today’s consumer. Today’s emerging generation has never known life without a digital world of connection. According to stats (and who doesn’t like statistics!), over 88% of Canada’s population is online.1 Add the growth of social media to that and it becomes evident that without a credible web presence, you don’t exist for an expanding segment of your target market.
Your competitors : The sooner you gain a presence on the web, the better. Your competitors know this too. Increasingly, your clients (and potential clients) are making their decisions based on the standard of your website. A useable and engaging website can help to level the playing field between small and large companies.
2. What are all the categories involved in website?
1. Static website
2. Dynamic Website
3. What is static website?
A static web page (sometimes called a flat page/stationary page) is a web page that is delivered to the user exactly as stored, in contrast to dynamic web pages which are generated by a web application.
4. what is dynamic website?
A server-side dynamic web page is a web page whose construction is controlled by an application server processing server-side scripts. In server-side scripting, parameters determine how the assembly of every new web page proceeds, including the setting up of more client-side processing.
5. What are static and dynamic websites?
There are many static websites on the Internet, you won’t be able to tell immediately if it is static, but the chances are, if the site looks basic and is for a smaller company, and simply delivers information without any bells and whistles, it could be a static website. Static websites can only really be updated by someone with a knowledge of website development. Static websites are the cheapest to develop and host, and many smaller companies still use these to get a web presence.
Advantages of static websites
1. Quick to develop
2. Cheap to develop
3. Cheap to host
Dynamic sites on the other hand can be more expensive to develop initially, but the advantages are numerous. At a basic level, a dynamic website can give the website owner the ability to simply update and add new content to the site. For example, news and events could be posted to the site through a simple browser interface. Dynamic features of a site are only limited by imagination. Some examples of dynamic website features could be: content management system, e-commerce system, bulletin / discussion boards, intranet or extranet facilities, ability for clients or users to upload documents, ability for administrators or users to create content or add information to a site (dynamic publishing).
Advantages of dynamic websites
1. Much more functional website
2. Much easier to update
3. New content brings people back to the site and helps in the search engines
4. Can work as a system to allow staff or users to collaborate
After reviewing the top CMS systems geared towards higher education, it was determined that Drupal, due to its popularity and customizability, would be the best product to meet these goals and technical requirements.
7.What will I have to do to put my site on Drupal? Is it automatic?
No, it will not be automatic. You will have to manually rebuild your site. However, once you do that using modules that feed centrally provided and updated information, it will be far easier for you to maintain your site and keep it current. This also provides you with the opportunity to cull from your site old information or outdated pages.
8. What is a Content Management System (CMS)?
A Content Management System is a tool that allows you to maintain the pages of your website yourself, without the need for any technical skills. A CMS allows you to edit and add pages, images, products or blog entries to your website. No additional software is required - all you need is a web browser and an internet connection.
9.What is validation?
In content management system software, validation refers to security measures that ensure data inserted into an application meets pre-determined formats, complies with length requirements and any other defined input criteria you assign to it.
10.What is meant by workflow in a CMS?
Workflow is the system for routing documents or pages between users responsible for working on them – the management of who is making changes to or creating a content element or template.
11. What is Web Content Management?
It is the controlled separation of technology (the structure of the web pages look and feel) and content (up-to-date information). By separating technology and content, the roles of the web developer and the non-technical content owner can be separated. This enables web sites to be updated more timely and efficiently.
12.Does the new CMS support mobile?
Yes. The new CMS, by using responsive design, will eliminate the need for a separate mobile site for your web site presence.
13.What can I do to get ready for the CMS?
We recommend you begin to audit your current site by categorizing and analyzing existing content. For example, determine what pages are generating little or no traffic now and, therefore, do not need to be maintained. Also, look for instances where you are duplicating efforts, such as posting course information instead of drawing that information via a centrally provided widget or module. This is an opportunity to start fresh and cull your site so it is compact and easier to maintain. One functional goal of the CMS will be to track when sites are updated and to alert web administrators when pages are due for content updates or to be deleted.
14.What is the back end?
A database or program that is accessed by users indirectly through an external application. In a CMS, the admin panel is the back end.
15. Do you provide training?
Yes we provide all our clients with training on maintaining their website.
16.How do people find my website?
One of the ways for people to find your website is for you to include your domain name in all of your
Promotional materials .People can then type your domain name in to their web browser to get to your website. We also recommend that you get other websites to link to your website. Another way for new visitors to find your website is via a search engine such as Google
17.When should I consider redesigning my website?
The decision to redesign your website is similar to the decision to remodel or renovate your home. When you recognize a need for improvement, either because you aren’t comfortable with the look of your website or it isn’t bringing in as many visitors as you’d like, you need to seriously consider having your website redesigned.
18.Can I edit my site after I publish it?
Yes, you can edit your site as much and as many times as you want. Just open the site for editing and add or edit pages as you like.
19.What exactly can I customize in a website?
You will be able to customize style elements such as fonts, colors and backgrounds. Everything else is either main navigation, intrinsic architecture or actual content (that you need to enter yourself). In the future, we may enable more advanced customization options, but for the moment, we tend to keep a few restrictions in place.
20.What types of pages can I add to my website?
First, you have an ”about” type of page that is currently set as “Home“, a contact page where you can also enter all your contact details, so we can use the information to connect you and your visitors. Second, there is a standard article page, suitable for any kind of posts.
You can use the standard page as “Full width” to enter whatever html content you may have, to completely customize a specific page, but with drawbacks. Finally, there is the photo album page that may be displayed in extended view (article like) or purely as a slideshow. All pages are absolutely compatible with mobile devices (except for the “Full width” standard page).
21.Can I use Google Analytics to view stats on visitors?
Yes, you can add your Google Analytics tracking code right in the General settings page. Other than that, we offer our own basic stats for visitors and page views across your websites.
22.What is Responsive web design (RWD)
Responsive web design (RWD) is a web design approach aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from mobile phones to desktop computer monitors)
23.What are responsive web design services?
Responsive web design responds to their environment and adjust themselves based on the detected platform and layout of the viewing device.
24.I already have existing website. How can your service be helpful to me?
You already have web presence, that is really great. We can use the content from your existing website and put it into one of our professional responsive web design templates to do the complete makeover of your existing website and make it the responsive website. If you wish to continue to host your website with your existing service provider, that is fine, you don’t have to pay for our web hosting service charge. And even if you wish to transfer the domain and hosting service to our web hosting platform, you can pay the small domain renewal and hosting services fees and we will host your website with our hosting partners. In short, with responsive web design services offered at Redpanchi, you will be able to make your website completely professional and responsive to all web platforms including laptops, desktops, tablets, phones etc.
25.How long does it take for you to deliver the complete high end responsive website and make it up and running?
It generally takes us 20-30 business days to deliver the complete responsive website including your online shop and complete customized back-end to manage your online shop. However, based on the number of clients we are handling at a time, this timeline might get starched by few days. But, our experts will be getting in touch with you immediately for the exact delivery dates for each milestone once you have placed the order. Also you will have complete visibility on the progress of the web designing process by our regular work in progress demonstrations.
26.There are too many technical terms. What is a responsive website in laymen terms?
Explained very simply, a responsive website is one that adapts to the screen size of the device where the website is being served. So when the page resizes, the layout adjusts according to the fit of the screen.
27.Why do I need to have a responsive website?
Besides desktops, web browsing on tablets and mobile phones is on the rise, helped by their greater capabilities and lower prices. Therefore, if you don’t have a responsive, mobile-friendly website in the technically advanced environment today, you risk losing valuable traffic.
28.What are other benefits of responsive web designs?
With a responsive website, you don’t have to have separate websites for desktops and mobile phones, so you also end up saving money. They are also easy to maintain because they do not involve any server-side components.
29.Is my responsive website going to be compatible with any browser?
All major latest versions of browsers such as Chrome, Firefox, Safari, etc., support responsive websites.
30.What about older browsers?
31.Is there a way of checking whether a website is responsive or not?
Yes! Just open the website in your desktop browser window, and resize the window. If the layout of the website changes, you’ve got a responsive website. Resize this website to see!
32.How long will it take to launch my responsive website after the initial meeting?
While time frames vary depending on the scope of the project, on average it takes about 3-4 weeks to create a responsive website.
33.Which devices do we talk about in relation to responsive websites?
When we speak of multi-screens, we’re talking about different devices such as ultrabooks, iPads, iPhones, and even HDTVs and assorted android phones and tablets.
34.What are some screen sizes that a responsive website adapts to?
Examples of some common screen sizes are as follows: 1. 320px 2. 480px 3. 600px 4. 768px 5. 960px 6. 1024px 7. 2048px
35.What is px?
Px stands for pixels, which represent the width of a particular device.
36.What are CSS media queries?
A CSS media query sets limits on the scope of the style sheet for features such as line height, font size, etc.
37.Can I add images and videos to my responsive website?
Yes you can! With the help of media queries, you can also add flexible image sizes and embed flexible video displays on your responsive website.
38.How long does it take to design and build a website?
The time it takes to produce a website depends on the size and complexity of your site. A basic website typically takes around 4 weeks from beginning to end.
39.Will my website work on mobile devices?
Yes it will. All the websites we design work on all devices. Depending on your requirements we can design and develop your site using responsive design so that the site is optimised for mobile devices.
Domain & Hosting
From the business owner to the individual who desires full functionality on a small budget, Argus provides your complete web hosting solution.
1.What is domain name?
A domain name is the unique address of a website on the World Wide Web.It consist of a unique descriptive name followed by “.com”,”.edu”,”.org”,”.net”,etc.Originally, “.com” was used to indicate a commercial website and “.edu” was used to indicate an educational institution.The “.edu” ending has essentially retained its original meaning,but “.com” is now a catch-all and has been added to for commercial use by “.biz”,”.cc”,”.info”,etc.
2.I already own a domain name that I want to use?
How can I use it? In your website administration area, you have a “Domain name” section. Follow the steps and you’ll get there easy.
3.What is web hosting?
Web hosting is a service that allows your website to be viewed on the Internet. It’s basically a computer housed in a data centre (ours are in U.S) that runs your website and email.
Search Engine Optimization
We believe that each website poses unique challenges and therefore requires a customized SEO strategy to get best results. The varying dynamics of your industry segment, competition, business focus, product offerings, pricing, brand positioning, target audience, geographical location / service reach, depth of your site content and your promotional budgets make it impossible to devise a 'one size fits all' SEO solution.
SEO from Argus can help you reach a highly motivated target audience (proactive audience) through natural search engine rankings. A proactive audience increases website conversion rate resulting in a positive ROI. Advantages of Argus SEO include:
1.What is Search Engine Optimisation (SEO)?
Search Engine Optimisation is all about getting your website higher up in the search results on search engines such as Google. The higher up the results you are the more traffic (and customers) you’re likely to get.
There are many aspects that go into achieving good SEO, and one of the most important is the copy (words) on your website. Focus on well written, keyword rich and appropriate content is the key.
2.What about SEO and responsive websites?
Making your website responsive is actually great from an SEO point of view because you’ll have just one URL. Besides, you won’t have to worry about some sites linking to your mobile website and some to the desktop version.
Marketing has pretty much been around forever in one form or another. Since the day when humans first started trading whatever it was that they first traded, marketing was there. Marketing was the stories they used to convince other humans to trade.
Argus can boast of this venture as a pioneer step by providing [SEO] Search Engine Optimization Solution in Qatar with highly talented technical team who enables and monitors website activities at all time
(SEO) helps visitors find their website using the targeted keywords and phrases that best describe your business products and services
What are Online Advertisement Campaign Goals?
Search Engine Marketing & Sponsored link [SEM]Common terms
Pay Per Click (PPC). An advertising campaign is designed to help you to achieve your search engine marketing (SEM) objectives. It's a prepaid service where Paid Amount gets deducted when click occurs on link.
Impressions: Number of time each page load to give you a view of that page.
Landing pages: Instead taking a visitor from the search result link to your website, searcher will directly land in a page of relevance what he is looking for
E News Letter and Bulk Mailing
One of the major benefits of this type of bulk emailing is that it allows you to pre-sell visitors before you attempt to sell them. This means that you get the chance to let them trust you - to let them see that you will actually steer them in the right direction before you begin pitching your own products to them and endorsing other people's products. This will make it considerably easier for your prospects to buy your products. One of the major benefits of bulk emailing through other people's lists is that it allows you to instantly contact thousands.
Brand is the "name, term, design, symbol, or any other feature that identifies one seller's product distinct from those of other sellers"
A brand is often the most valuable asset of a corporation. Argus manages their brands carefully to create shareholder value, and brand valuation is an important management technique that ascribes a money value to a brand, and allows marketing investment to be managed to maximize shareholder value. The notion of putting a value on a brand forces marketing leaders to be focused on long term stewardship of the brand and managing for value for Argus.
Proper branding can result in higher sales of not only one product, but on other products associated with that brand.